Recientemente se ha publicado el informe "El impacto de Digital en la estrategia de crecimiento de la empresa", elaborado a partir de entrevistas personales a los CMOs (Chief Marketing Officers) de una selección de empresas multinacionales como Best Buy, British Olympic Association, Coca-Cola, Godiva, Kellogg's, Nissan y Xerox, entre otras.

Technology Forecast: Reshaping the workforce with the new analytics explores the impact of the new analytics and a culture of inquiry enterprises can foster with the help of emerging data analysis tools and services.

Atos, an international IT services company, unveiled its fourth edition of the independent trends report. Ascent Look Out 2012+ brings together insights of over 200 contributors from various geographies, business lines and industries across Atos. The report provides an in-depth analysis of the emerging trends, business needs and technologies that will be driving innovation in the years ahead.

Digital consumers of all ages are embracing Over-the-top (OTT) TV as the medium goes mainstream. Winners in this fast evolving space will be those players that can earn consumer trust. Video over Internet is nothing short of an industry revolution. Many operators around the globe are making significant investments to position themselves for success in this new space.

En este documento se presentan los resultados de la IV Oleada del Observatorio, que ha tratado de abordar los siguientes objetivos: Monitorizar los principales indicadores de oleadas anteriores y profundizar en fenómenos emergentes y su interacción con un mercado que madura. Este año, además de realizar un seguimiento de los indicadores más relevantes se analiza en particular la actitud de los usuarios ante a la presencia de la marcas en las redes, así como la recepción al llamado "Social Commerce" (la compra de productos o servicios a través de Facebook).

Technology's ability to transform healthcare is undeniable. This report points to successful examples of both the conceptualization and execution of value adding eHealth initiatives. It is our observation, that a successful and efficient eHealth system will be facilitated around three concepts: crowd accelerated innovation, collaborative alignment, and creative dislocation. Accelerating Innovation - The Power of the Crowd is an essential read for healthcare leaders in pursuit of the transformational benefits of implementing sustainable eHealth programs.

A battle of giants is brewing in the world of telecommunications. Traditional telcos, with their five billion customers worldwide, are getting ready to take on new Internet-focused rivals offering communication platforms, services and content via smartphones, tablets and Internet-enabled TVs. Right now, the strongest of these are the "fab(ulous) five": Amazon, Apple, Facebook, Google and Microsoft, who serve over three billion customers between them. Traditional telcos and their modern rivals each have a total market capitalization of round about EUR 800 billion. Current public opinion favors the fab five with their superior innovative capabilities, breathtaking growth rates and large cash reserves. But will that be enough to threaten the traditional telcos?

Symantec Corp. anuncia los resultados de su encuesta de 2012 sobre el Estado de la Movilidad (2012 State of Mobility Survey), un estudio que dio a conocer el punto clave en la adopción de la movilidad a nivel mundial por parte de las empresas. La encuesta destacó un incremento de las aplicaciones móviles en todas las organizaciones, con un 71% de las empresas que, como mínimo, están pensando en el uso de aplicaciones móviles personalizadas y un tercio que ya ha implementado o que está implementando ahora este tipo de aplicaciones.

Los líderes empresariales esperan un cambio radical en sus sectores industriales en el futuro debido al impacto de la tecnología, de acuerdo con un estudio desarrollado por The Economist Intelligence Unit y patrocinado por Ricoh.

During the last decade we have all experienced how goods and services have been digitized and virtualized. Not only are these tangible things transforming, software - the driving power of many of these goods and services - is also impacted by this trend. The question arises as to how a class of products that is natively digital has been transformed in the way it is delivered and consumed? Think about the tablets (iPad) and the way of using software. People no longer need to know how to install and use a software to run certain tasks. This can all be solved now with the tip of a finger on an icon. How is this possible? It is all due to the Internet, that connects people to people, businesses to businesses, and people to businesses. Today, this allows us to do things that would not have been possible 10-15 years ago.