El presente estudio analiza la presencia en medios sociales de 22 marcas automovilísticas: Alfa Romeo, Audi, BMW, Chevrolet, Citroën, Fiat, Ford, Honda, Jeep, Lancia, Lexus, Mazda, Mercedes Benz, Mitsubishi, Nissan, Opel, Peugeot, Renault, Seat, Toyota, Volkswagen y Volvo.

A quick survey of today's highways makes one thing clear: Less than 1 percent of all vehicles are electric. Yet environmental factors such as pollution and the scarcity of fossil fuels mean that before long electronic mobility-or eMobility-will be a strategic necessity. In fact, the first series-produced vehicles are bringing the concept of eMobility home to drivers, while underlying political conditions are quickly being established. Against this backdrop, the question for new entrants is: Which eMobility business model is the most profitable?

As issues ranging from environmental concerns to fluctuating oil prices increasingly push consumers toward alternatives to combustion engines, the world seems poised for an electric vehicle (EV) rebirth. Today’s EV, however, is beyond anything nineteenth century drivers could imagine. From intelligent driving to proactive service and remote vehicle access, EVs can offer the safety and convenience today’s consumers crave. However, hurdles to the adoption of electric vehicles remain, primarily concerns regarding price and range. To further understand these hurdles and gauge consumer and industry attitudes about EVs, we coupled interviews with executives from both leading and emerging automotive companies with a survey of consumers who rely on cars as their primary transportation mode.

DTTL's Global Manufacturing Industry group conducted a global survey in early 2011 to explore consumer adoption of electric vehicles (EVs). The online survey captures the views of more than 13,000 consumers across the Americas, Asia and Europe in 17 countries. It examines, among other things, how likely consumers would be to consider buying or leasing an electric vehicle when they buy or lease their next vehicle. The following showcases the results of the survey by various countries worldwide.

El pasado 15 de septiembre, el gobierno brasileño promulgó el decreto 7.567 que pretende reforzar la industria local del automóvil. Esta iniciativa persigue un descenso de la demanda de vehículos importados y así alentar al mercado nacional y potenciar la exportación.

Capgemini, uno de los principales proveedores mundiales de servicios de consultoría, tecnología y outsourcing, ha presentado los resultados del XIII informe anual Cars Online 11/12. El informe de este año revela un mayor interés en la compra online de coches y un crecimiento de la demanda de nuevos vehículos en los mercados maduros (66%, frente al 61% registrado en 2010).

High hopes are held of electric mobility. Given that the earth's oil reserves are finite and oil prices on the rise, hopes are now being pinned on electricity as an alternative fuel for road transport to point the way out of this ‘cost conundrum'. If, moreover, the power for electric vehicles is generated from renewable energy sources, it could additionally contribute to climate protection.

While economic uncertainty continues to dominate headlines, the US auto industry is making quiet, but significant investments in technologies that will power future generations of vehicles. Boundless innovation and cross-sector collaboration will be key to meeting future emission standards.

China has become one of the most important markets in the world for the automotive industry. Multinational companies have identified significant business opportunities but are they fully aware of the challenges and risks associated with the Chinese market?

The demand for cars is exploding. And the market is known for being dynamic. It offers enormous opportunities. But buyers are demanding more. The auto industry must adapt. But how? Once the world's biggest debtor and close to bankruptcy in 2002, Brazil has long been a growth driver of the global economy together with Russia, India and China (BRIC).

The worldwide automotive supplier industry is currently booming with average profit margins of 6.2% - higher even than their pre-crisis levels. In 2010, European firms enjoyed much bigger average EBIT margins (6.9%) than their North American and Japanese competitors. The most profitable sectors for suppliers are chassis, exterior and powertrain. Industry prospects remain positive for the coming years, although slightly more subdued than at present. The cooldown in the Chinese market, stagnating vehicle sales in mature markets and higher raw materials prices will push global profitability in the industry down below 6% again. These are the findings of "Global Automotive Supplier Study 2011", a joint study by Roland Berger and Lazard.

The worldwide market for Li-ion batteries for electric vehicles has taken off. It will reach almost USD 9 billion by 2015, and may even exceed USD 50 billion by 2020 in the best case scenario. This growth will, however, be accompanied by massive overcapacity. Over the next few years, we will see Li-ion battery production exceeding demand by more than twofold. Market consolidation will result.

Por quinto año consecutivo Ganvam ofrece a sus asociados una publicación que pone de manifiesto lo que opinan sobre el sector V.O. los compradores de vehículos de ocasión y los posibles compradores.

Internal combustion engines are improving their ability to cut CO2 emissions at a lower cost than expected, and, as a result, carmakers should be able to meet 2020 emissions targets mainly through improvements to conventional technologies, according to a new report by The Boston Consulting Group. The report, Powering Autos to 2020: The Era of the ElectricCar?, is being released today.

The automotive industry has recovered quickly, so now is a good time to look a little further down the road. Accordingly, this issue of Automotive inSIGHTS centers on the automotive world in 2025. The recent study "Automotive Landscape 2025 - Opportunities and challenges ahead" identifies five megatrends that, in the coming years, will likely trigger the most far-reaching upheavals in the history of the industry. Drawing on the findings of the study, we spell out the ten greatest challenges and opportunities that lie ahead.

El estudio «Power Autos to 2020: The Era of the Electric Car?», elaborado por el Boston Consulting Group, asegura que los motores de combustión están mejorando de forma más rápida de lo esperado, lo que ralentizará la adopción de los automóviles alternativos, híbridos y eléctricos en los 10 próximos años, ya que se espera que en 2020 emitan un 40% menos de CO2.

This edition of the magazine feature articles on: current concepts and new ideas which demonstrate how car manufacturers are dealing with urbanization, increased competition from Chinese car manufacturers in Europe, opportunities and challenges of doing business in China, evolving profit drivers in stationary and mobile car sales and successful global expansion strategies and tactics in India and Turkey.

This study focuses on the coordination of international development, production and marketing activities - core functions in which automotive managers have repeatedly identified room for improvement. Many automotive companies have expanded beyond the borders of their home markets. Some, however, have paid too little attention to coordinating the resultant decentralized activities; and that is the reason why today's automotive managers acknowledge a significant need for action in this regard.